Wealth Through
Workshops

Your Step by Step Guide to a
Life-Changing, Lucrative Workshop,
Retreat & Seminar Business

Your Information is 100% Secure And Will Never Be Shared With Anyone.

Why Every New Entrepreneur
Should Start Speaking

No Comments Category: Authentic Selling, Guest Experts

  Today we’re debuting our first Luminary Guest Expert on the Lucrative Luminary Training blog. To kick this off we are sharing wisdom from none other than the amazing Lisa Sasevich! Lisa Sasevich has been a tremendous influence and motivation for Callan and me, as well as a good friend. I first met her when…

Let Them SHOP! How To Improve Your Coaching Offers

No Comments Category: Business Development

Let Them Shop… How to improve your coaching offers. To “Let them shop.” What am I getting at here? Well, there are a couple of caveats to this. First, this is less about what I learned in 2016 and more about projecting out to 2017 and beyond. It’s my speculation about what will come in…

Marketing Content: Introducing The Era Of Elegance

No Comments Category: Client Attraction

  Welcome to Learning #7, where I’m going to speak to a trend that actually, I had a big part in starting in our industry. I’ll get to that. But also, I’m going to then transition into sharing some thoughts on where I see this trend going in the next couple of years. I’m referring…

Lesson #8: When Boring Is Better…

No Comments Category: Business Development

    When Boring Is Better First of all, let me suggest, or to say that the learning here, I don’t consider it to be a truism. This isn’t a black or white issue. This is something…as I see it, it’s a continuum. And depending on where you’re at, in the development of your business,…

Lesson #9 : Easiest Way to Increase Sales Conversion

No Comments Category: Authentic Selling

    The Easiest Way to Significantly Increase Your Conversions People tend to be aware of the word, and what it means, and how it applies to their campaigns. However, I’m going to take a position on it, or a stance, of the definition of the word, in its most general sense which you probably……

Lesson #10 : The Rule of Complexity

No Comments Category: Business Development

The Rule Of Complexity The idea here is, I’m assuming you would be intuitive, or it’s common knowledge, or we can all agree that adding complexity to something doesn’t necessarily make it better. I’m saying that more for my own benefit than yours, because I think that’s intuitive for most. Sometimes I definitely forget that,…

Do You Ever Feel ‘Weird’ When You’re Selling? … Try This…

No Comments Category: Authentic Selling

Selling from the stage can be very tricky at times. A lot of people can be really great when it comes to content but when it comes to the “offer” or the “sales pitch” part of their workshops, they start to tighten up… the audience tightens up and things go very bad, very quickly. So…

The #1 Tactic to Fill Your Next Workshop

No Comments Category: Business Development, Filling Live Events

The absolute easiest, fastest and cheapest way to fill your next workshop is to get up and speak at somebody else’s workshop! It’s kind of counter intuitive… fill your workshop by speaking at another one? To counter confusion, let’s call this tactic, “Book SPEAKING ENGAGEMENTS.” Here are a few places you can go to speak:…

How To Be Authentic on Stage

No Comments Category: Client Attraction

The truth of the day is I am GRUMPY. I am a little down, a little low energy and I’m feeling really grumpy… I am supposed to be shooting this marketing video and connecting with the camera and be positive and passionate… But I don’t feel like it today! This Workshop Wealth Tip is all…

Handle The Heckler!

No Comments Category: On-Stage Presence

Today’s tip has to do with the inevitable experience of having a “Heckler” in your audience. I have a very counter-intuitive way to ‘Handle the Heckler’… One of the things that I love to do if someone is calling out from the audience is actually get them a microphone. Generally speaking these people just want…

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Wealth Through
Workshops

Your Step by Step Guide to a
Life-Changing, Lucrative Workshop,
Retreat & Seminar Business

Your Information is 100% Secure And Will Never Be Shared With Anyone.