Resistance Is A Good Thing

Callan • Dec 22, 2019

This weeks Workshop Wealth Tip is all about resistance. You’ll always have some people at your workshops who are resistant at some level to what you’re offering.


Maybe it’ll be as obvious as someone heckling you. That has happened to me, it’s kind of unnerving!

Maybe it’ll be as subtle as someone looking sideways and crossing their arms in the front row… they’re making you work for it.

Resistance comes in all sorts of styles and can manifest in all sorts of behaviors, but what you need to remember as the workshop facilitator is that resistance is not necessarily a bad thing.

And here’s why: often times resistance is just a sign that your information is starting to push up against some beliefs systems or some survival mechanisms that person has held on dearly to.

So you’re actually challenging a way of thinking, or feeling or believing that has been with them for many, many, many years…

So again it’s natural that they are going to go: wait a minute, this has worked for me for so long and now you’re asking me to let go of something that has kept me safe?

Be compassionate when people are resistant. Explore it, ask them more about it, give space for their resistance as opposed to being resistant to their resistance.

What I’ve also found in my over a decade of doing this and many many thousands of people is that often times if you are patient, if you are compassionate, if you are curious and you really open up the communication about what that resistance is about, your number one most resistant person in your audience will become your number one fan!

That’s my tip for this week. You’ll notice below this video there is a place for you to leave comments and questions so if you have any questions about how to handle a heckler or how to deal with resistance or what kinds of questions could be appropriate to ask to explore and open those channels. Go ahead and put them down there.

Until next time be brilliant!

Callan Rush xo

By Callan 01 Jan, 2020
Have you ever been on-stage, in front of an audience… and you forgot what you were saying? Ugh… the dreaded nightmare of this profession! You know what I’m talking about… you go blank, then stare at the floor or up at the ceiling, trying desperately to remember what to say next. Of course, in that... The post Connection Is Key! appeared first on Lucrative Luminary.
By Callan 31 Dec, 2019
Selling from the stage can be very tricky at times. A lot of people can be really great when it comes to content but when it comes to the “offer” or the “sales pitch” part of their workshops, they start to tighten up… the audience tightens up and things go very bad, very quickly.... The post Do You Ever Feel ‘Weird’ When You’re Selling? … Try This… appeared first on Lucrative Luminary.
By Callan 30 Dec, 2019
Today’s tip has to do with the inevitable experience of having a “Heckler” in your audience. I have a very counter-intuitive way to ‘Handle the Heckler’… One of the things that I love to do if someone is calling out from the audience is actually get them a microphone. Generally speaking these people just... The post Handle The Heckler! appeared first on Lucrative Luminary.
By Callan 28 Dec, 2019
The truth of the day is I am GRUMPY. I am a little down, a little low energy and I’m feeling really grumpy… I am supposed to be shooting this marketing video and connecting with the camera and be positive and passionate… But I don’t feel like it today! This Workshop Wealth Tip is... The post How To Be Authentic on Stage appeared first on Lucrative Luminary.
By Callan 21 Dec, 2019
The absolute easiest, fastest and cheapest way to fill your next workshop is to get up and speak at somebody else’s workshop! It’s kind of counter intuitive… fill your workshop by speaking at another one? To counter confusion, let’s call this tactic, “Book SPEAKING ENGAGEMENTS.” Here are a few places you can go to speak:...The post The #1 Tactic to Fill Your Next Workshop appeared first on Lucrative Luminary.
By Justin 01 Nov, 2019
The Easiest Way to Significantly Increase Your Conversions People tend to be aware of the word, and what it means, and how it applies to their campaigns. However, I’m going to take a position on it, or a stance, of the definition of the word, in its most general sense which you... The post Lesson #9 : Easiest Way to Increase Sales Conversion appeared first on Lucrative Luminary.
By Justin 15 Oct, 2019
Welcome to Learning #7, where I’m going to speak to a trend that actually, I had a big part in starting in our industry. I’ll get to that. But also, I’m going to then transition into sharing some thoughts on where I see this trend going in the next couple of years. I’m... The post Marketing Content: Introducing The Era Of Elegance appeared first on Lucrative Luminary.
By Justin 13 Aug, 2019
When Boring Is Better First of all, let me suggest, or to say that the learning here, I don’t consider it to be a truism. This isn’t a black or white issue. This is something…as I see it, it’s a continuum. And depending on where you’re at, in the development of your... The post Lesson #8: When Boring Is Better… appeared first on Lucrative Luminary.
By Lisa Sasevich 24 Feb, 2017
Today we’re debuting our first Luminary Guest Expert on the Lucrative Luminary Training blog. To kick this off we are sharing wisdom from none other than the amazing Lisa Sasevich! Lisa Sasevich has been a tremendous influence and motivation for Callan and me, as well as a good friend. I first met her when... The post Why Every New Entrepreneur
Should Start Speaking appeared first on Lucrative Luminary.
By Justin 28 Dec, 2016
Let Them Shop… How to improve your coaching offers. To “Let them shop.” What am I getting at here? Well, there are a couple of caveats to this. First, this is less about what I learned in 2016 and more about projecting out to 2017 and beyond. It’s my speculation about what will come... The post Let Them SHOP! How To Improve Your Coaching Offers appeared first on Lucrative Luminary.
More Posts
Share by: